Identity rights for creators

Own your likeness.Protect your reputation.

AI can now copy your face, voice and style in seconds. Liken gives you a verifiable record — so your followers, brands and platforms can trust what's really you and what you allow.

Free · Takes 2 minutes

@mayafitness

Original post · 1h ago

Authorised

Verified

This content is authentic and matches @mayafitness’ record.

@drsupplement

Your identity.Your record.

Verifiable Likeness

A single source of proof you’re you, anchored to your face, voice and online identities.

Declared Consent

State how your likeness may — and may not — be used by people, brands and platforms.

Public Authenticity

A unique Liken URL you can add to your bio and have your followers check if something looks off.

LikenPortable Record

Verified LikenessIdentity Linked

Maya Chen

@maya_chen

RECORD ID: LK-020HN-1L
ISSUED: 2026-01-24

Face ✓Instagram ✓

Record Active — accepting public checks

Biometric References

Linked Accounts

Usage Permissions

Trusted by creators worldwide whose identity is their business

Liken is proof. Not denial.

When something questionable appears, you're left defending after the damage is already done.
With Liken, you don't have to. No more public announcements, no tiresome takedowns.

One comment. Instant answer.

Now your followerscan check

When something looks off, your audience tags Liken in the comments. We check it against your verified record and reply in seconds — with a clear answer everyone can see.

Your followers see this

@sarahdayfitness

Creators, already on record.

Founding Member

Registering is easy

Three steps.Two minutes.One record.

Verify your identity

Create a secure, timestamped record anchored to your face, voice and online identities. Prove you’re you.

Define your terms

Declare how your likeness can be used. Anyone checking can see exactly what you’ve authorised.

Share with confidence

Add your Liken URL to your bio or link to it from your content. Your followers know: check here first.

Ready to protect what makes you, you?

Free for creators

In the news

Real creators. Real stakes.

BBC News article on a Martin Lewis deepfake scam

BBC NewsFebruary 2024

‘I was scammed out of £75,000 by a Martin Lewis deepfake advert’

The Guardian on MrBeast and BBC stars used in deepfake scam videos

The GuardianOctober 2023

MrBeast and BBC stars used in deepfake scam videos targeting millions of viewers

McAfeeNovember 2025

Pokimane tops McAfee’s first Influencer Deepfake Deception List as scammers turn to creators

Deepfake videos published in the last year alone

Home Security Heroes, 2024

Rise in deepfake production year on year

Deeptrace Labs

$0bn

Lost to identity scams in the US in 2025

FTC, 2025

Why we care

We’re at the point where seeing is no longer believing.

Creators have always been copied, faked, and impersonated. But AI changed the scale of that overnight. Now the copies are convincing, cheap to make, and impossible to spot. Your face and voice are your livelihood — and right now there’s no record anywhere that proves what you’re actually saying. That’s a huge problem, for everyone.

Liken

Identity rights for creators

Own your likeness.

Before someone else does.